Higher Education
F. Azizi; Z. Mohammadi Bolbanabad; H. Bagheri
Abstract
Conducted as a phenomenological qualitative research, the present study aims to explore the lived experiences of university professors and students with online classes during the Covid-19 pandemic. The statistical population consists of all the professors and students of the University of Kurdistan who ...
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Conducted as a phenomenological qualitative research, the present study aims to explore the lived experiences of university professors and students with online classes during the Covid-19 pandemic. The statistical population consists of all the professors and students of the University of Kurdistan who either had taught/taken online classes before the coronavirus outbreak or experienced them for the first time during the pandemic. The theoretical saturation was reached after interviewing 31 students and professors. The findings suggest that, as opposed to traditional education, online classes led to the decline and loss of various academic opportunities, functions, and roles. According to most of the students surveyed, in the absence of physical classes, interaction and dialog among and between both sides (student–student, student–professor, and professor–professor) diminished dramatically. And, they were rather replaced by a form of mechanical, one-dimensional transfer of knowledge from a “transmitter” to a “receiver,” negatively affecting the learning, creativity, productivity, and skills of students. According to the professors, the rise in online classes in Iran has changed their role from “keepers of information” to, at best, “protectors of knowledge.” Most of the professors also believed that another unwanted outcome of the spread of online education had been the loss of interaction and dialog among the university’s faculty members.
Masoud Kousari; Farid Azizi; Hamid Azizi
Abstract
The purpose of this study is to investigate the representation of women in the advertisement of Persil washing powder. This qualitative study is based on the semiotics method in order to decode the cultural stereotypes in the advertisement of Persil washing powder. The results showed that the representation ...
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The purpose of this study is to investigate the representation of women in the advertisement of Persil washing powder. This qualitative study is based on the semiotics method in order to decode the cultural stereotypes in the advertisement of Persil washing powder. The results showed that the representation of women in advertisements is often associated with a set of cultural stereotypical pictures and images. In fact, despite the intended policies to eliminate cultural stereotypical images in advertisements, they are still full of pictures and images showing women are subordinate to men. In the advertisement women are represented as those, who don’t have their own identity and are always in need of paternal- men’s support. Results showed that female identity is always a reflection of prevalent stereotypes in Iranian society. In terms of these stereotypes, women belong to the home and its environment, and the stereotypes seek to intensify relations with media images. In a real word, the media are in the wake of naturalizing the constructed relations by the cultural codes in the society.
